"...Dad bloggers are engaged in a war against the Caveman Archetype. You know what I’m talking about: the commercial depiction of guys as uncultured, unclean, unsophisticated, and unable – make that uninterested! – in caring for a child or doing housework. ..."
Read the entire article: http://www.babble.com/dad/fighting-for-fatherhood-dads-demand-ads-depict-them-better/