Dailymail.co.uk 7/8/2014
“… It is the wristband that could literally jolt you in action – by giving its wearer an electric shock if they don’t reach their fitness goals or hit their work deadline. Called Pavlok, it uses the idea of positive reinforcement to try and change a user’s behaviour. Its makers hope it could go on sale this year – and be far more effective than current tracking bands. …”
Read the entire article: http://www.dailymail.co.uk/sciencetech/article-2680976/The-fitness-band-electric-shock-don-t-exercise-enough.html